So you build a site and add your products … viola ! – you make sales.
OK so perhaps it’s not that simple, but that’s the goal right? Well in order to pull that off there are quite a few steps before this that are so vitally important to the success of your online store. Things to think about are your shipping and tax (not just to your local market – but how do you deal with international shipping, or do you want to avoid selling to some countries and not others? Do you need a different pricing structure from your wholesalers and what type of discount and gift certificate system should you use. How often should you send out your newsletter (oh jeez – do we even have a subscribe to the newsletter area?).
So lots to think about huh? Need a hand – contact us.