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What is a Digital Agency?

It’s hard to define what we do really. We’re a company that has the ability to listen to your ideas and create a complete strategy for getting that idea to market along with the necessary vehicles such as website, app or advertising material in the form of banner or html5 specific shows. So you see – it’s a very broad arena. So we choose the term “Digital Agency” to encompass all things technology that help our clients create, deliver, promote, engage and communicate their way to success.

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03

Sep
2008

2 Comments

In Online Markerting Trends

By admin

How much to pay for online advertising?

On 03, Sep 2008 | 2 Comments | In Online Markerting Trends | By admin

I started really taking notice of the internet in 1995 after seeing a major company use a web address on a billboard in the middle of no-where. For me this was like the branding strategy of Coke – just blast it everywhere you can. (Not a strategy that many business can afford to do). However what really got me thinking was the fact they they had taken the effort to put the web address on the bottom of this 20 foot billboard.

Why? …. what did they know or expect was going to happen.

Well fast forward to today. Advertising online is a given now, not just on billboards, magazine ads, golf balls, pens, condoms (well … maybe not yet) but you get the idea.

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