Search Engine Optimisation

The premium search engine optimisation package

premium search engine optimisation

The premium package includes all the elements of the Starter Package, plus we analyse your current site keywords against daily search data keywords.

In doing this we work out keyphrases with the best *KEI using several search engines and compare the KEI keywords with your existing site words.

We can then provide you with the recommendations to change areas on your site such as :

  • Metadata
  • Body content
  • Headings and bold text
  • Alt tags
  • Inbound and outbound link tags

This increases the organic growth in search engines and ultimately your visitor numbers. The work is spread over 6 months.

* Keyword Effectiveness Index (KEI) attempts to characterise the value of a keyword based upon its popularity and the number of competing websites. Achieving a good ranking for high KEI word should result in higher traffic numbers.

KEI is the ratio of the square of the searches upon a particular keyword in a day divided by the number of websites that are listed for that keyword. EG:, a keyword that has 1000 searches a day and for which Google shows 50000 websites would have a KEI of 6.94. (1000 * 1000 / 144,000).

The higher the KEI the better chance you have of competing positivly for that Keyword. Sometimes these words can be like gold and return thousands of new visitors to your site each month - it is worth prospecting for these.

Price: $1400

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contact WSM for all of your Search Engine and marketing requirements